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How it All Started
Everything goes back to Sab's wedding. "Mom, I want to have candles for my wedding, but I want them to have a specific smell...something like calamansi and maybe sampaguita."
SABS
aka SABRINA
Illustrator, graphic designer, and now one half of by sam! Sabs graduated from Savannah College of Art and Design in 2018 with a degree in Illustration. She pursued a career in fashion for the last seven years, and due to company restructuring in 2025 got unexpectedly laid off. Scared, free, and uncertain of what to do next, Sabs and Mom decided it was time to take the leap and try their small business together.
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"It's been the most liberating, rewarding, and frustrating experience of my life. I wouldn't trade it for anything."
-Sabs, 2026
Mom
AKA ANNIE
Mother, creative dictator, and the other half of by sam! Annie is literally the lady who can do it all. Baker, maker, and imaginative creator. She started with her own small businesses back in the Philippines when she was in college, and since then has always been hustling, learning, and trying something new. If she thinks of something she can do it.
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"Ay sus, Sabrina!! I just want to make candles you take care of everything else!"
-Mom, 2026
